
The Business Case for Social Responsiblity
Corporate Social Responsibility (CSR) is no longer a “nice-to-have” for businesses – it’s a strategic imperative. Embracing CSR practices is not just about doing good; it's about driving business success in a rapidly changing world.
VBSR has pulled the latest research from around the world to demonstrate how incorporating social and environmentally friendly business practices into your organization is good for business.

The 2024 Making the Case report for corporate social impact from the Association of Corporate Citizenship Professionals (ACCP) is a powerful, data-driven guide for educating on, prioritizing, and expanding your values-led efforts. Download the full report here. Highlights include:
- Customer Advantage
- 78% of Americans are willing to pay higher prices to support companies that do good
- 76% of consumers would stop purchasing from businesses that do harm to the environment, their employees, or the community.
- Employee Output
- 71% of employees expect their employer to have positive community impacts
- Employee engagement is higher, leading to more productivity and higher profits
- Investor Expectations
- 9 out of 10 investors believe companies should have positive social and environmental impacts
Strategic Advantage
By incorporating CSR into your business strategy, you're not just making an impact – you’re positioning your company for sustained growth and success. At VBSR, we believe that values-led businesses can transform Vermont’s economy and communities for the better. If you want to accomplish any of the following for your business, embedding CSR is a proven path.
The Benefits of CSR - Resources
Learn more about how CSR can help your business lead with purpose by exploring the following resources
- Association of Corporate Citizenship Professionals: Making The Case For Corporate Social Impact, 2024
- Deloitte: 2023 Gen Z and Millennial Survey, 2023
- Emerald Insight: The Role of Small Business Entrepreneurs in Corporate Social Responsibility, 2020
- Forbes: Corporate Social Responsibility—A Strategic Imperative for Modern Businesses, 2024
- McKinsey: Investors Want to Hear from Companies About the Value of Sustainability, 2023
- MDPI: Corporate Social Responsibility and Financial Performance—A Review, 2022
- MDPI: The Role of Corporate Social Responsibility in Enhancing Organizational Performance, 2023
- ResearchGate: Corporate Social Responsibility of Small Business Entrepreneurs, 2023
- ScienceDirect: Corporate Governance and Financial Outcomes, 2021
- UpCity: Small Business Social Awareness Survey, 2022