From Perk to Purpose: Embedding Well-Being into Culture

Well-being is so much more than a ‘perk’—it’s a must-have and a strategic priority. Join VBSR and The Richards Group in Session 3 of their three-part series on Workplace Wellbeing, to learn how to move beyond surface-level initiatives and embed well-being into the fabric of your organization. You can expect to learn how to:
- Recognize the limitations of treating well-being as a standalone perk
- Integrate well-being into your organization’s mission, values, and goals
- Identify strategies that shift employee engagement from participation to purpose
- Outline leadership and communication tactics that reinforce a culture of well-being
- Generate a plan of action to embed well-being within daily operations and decision-making
The Richards Group, a distinguished local leader in providing P&C Insurance, Total Rewards, and Retirement Planning & Wealth Management consulting since 1867, brings its extensive expertise in management strategy, employee retention, and organizational health to this important discussion.
Whether you are a business owner, HR professional, or manager, we hope you can join us to prioritize well-being as a path to supporting your people—and strengthening your organization from the inside out.
For more information about The Richards Group and their range of services, visit www.therichardsgrp.com.
MEET YOUR FACILITATOR
Lindsay Simpson, Director of Well-being at The Richards Group
Lindsay is an all-around wellness champion - at the individual and system levels. She is responsible for the planning, development, implementation, and evaluation of employee well-being initiatives for both Richards Group clients and for internal staff. She works from a research-based, holistic perspective; respecting that every group and every individual has unique strengths and passions that interact with family, workplace, and community cultures. Lindsay has an M.P.H. from UNC Chapel Hill, a health coaching certificate from Wellcoaches, and a B.A. from Middlebury College. Lindsay also enjoys volunteering for Girls on the Run Vermont.
Mari Walsh, Director of Well-being at The Richards Group
Mari is a seasoned worksite wellness consultant with a passion for helping employees live healthier, more fulfilling lives. At The Richards Group, she partners with employers across Vermont and New Hampshire to design data-informed wellness strategies tailored to their unique culture, goals, and workforce needs. Her experience spans health systems, universities, municipalities, and businesses of all sizes. Before joining The Richards Group, Mari held wellness strategy roles at Cigna and Cerner. She has a master’s degree in Health and Human Movement and is a Master Certified Health Education Specialist. Based in Burlington, Vermont, she’s an outdoor enthusiast and proud four-time Boston Marathon finisher.
Questions? If so, please contact to Molly Rand at mollyr@vbsr.org.
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